Over 100 CIOs and Transport Technology Executives Join Crucial Discussion on Future of IT for Transport and Logistics

(PRWEB) January 28, 2009 -- British Airways, Maersk, CEVA, IBM, Kraft foods, Maersk Logistics, MW Kellogg, Masterfoods, Starbucks Coffee, Eurocopter, Honda, Norbert Dentressangle Logistics, Sony all join top transport executives for high-level discussion of the future of logistics IT at eyefortransport Logistics Technology Forum.

Over 100 influential executives working in IT and technology for the Transport & Logistics and Supply Chain industries will attend the eyefortransport Logistics Technology Forum, February 19-20 in Amsterdam. Several complimentary passes still remain for qualified executives.

With a recent AMR report predicting a steady increase in SCM technology investment this year, these executives will gather to discuss which technology solutions will yield the best ROI and help cut costs in the current economic climate.

Paul Coby, CIO of British Airways -- who helped turn around British Airways' fortune after 9/11 by betting on the proper application of IT -- will lead this crucial discussion, and will be joined by over 35 other expert speakers from DHL, Geodis, K&N, CEVA Logistics, UPS, SNCF, Safmarine, NYK Logistics, Fiege, P&O Ferrymasters, Alcatel Lucent, Bausch & Lomb, Bridgestone, Coors Brewers, HP, Mars, Philips, Sara Lee, Unilever and more.

Since it first ran in 1999, this Forum has become the leading event for Logistics IT and Technology for both shippers and transport & logistics providers. This year, CIOs from DHL Express, OOCL, Odyssey Logistics & Technology are CEOs, IT experts and supply chain executives from companies such as IBM, Kraft foods, Maersk Logistics, MW Kellogg, Masterfoods, Starbucks Coffee, Eurocopter, Honda, Norbert Dentressangle Logistics, Sony and more to discuss common issues and debate the best technology solutions to face the tough year ahead.

Speakers will address key topics such as supply chain integration, IT applications, cost-to-serve, bottlenecks, WMS and more during two days of keynote addresses, case studies, panel sessions, and even 1-to-1 meetings. The Forum is also an established place to meet potential business partners, review the basics, hear new innovative ideas, and network in one of the prettiest cities in Europe.

CIOS, transport IT experts and supply chain executives can gain free passes to the Forum, which include full access to the speaking programs, networking events and even meals and accommodation. The complimentary tickets are running out fast, as the forum rapidly approaches.

For more information about the summit, or to register, please visit the dedicated website http://events.eyefortransport.com/logisticstecheu/index.shtml or contact Emma Miller

Emma Miller                        

Event Director                        

emiller (at) eft.com                    

+44 (0)20 7375 7178

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